{"id":58,"date":"2009-08-19T18:36:02","date_gmt":"2009-08-20T02:36:02","guid":{"rendered":"https:\/\/leiss.ca\/?p=58"},"modified":"2010-01-05T11:17:51","modified_gmt":"2010-01-05T19:17:51","slug":"book-mad-cows-and-mothers-milk","status":"publish","type":"post","link":"https:\/\/leiss.ca\/?p=58","title":{"rendered":"Book: Mad Cows and Mothers&#8217; Milk"},"content":{"rendered":"<p><a href=\"https:\/\/i0.wp.com\/leiss.ca\/wp-content\/uploads\/2009\/12\/mad-cows.jpg?ssl=1\"><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" class=\"alignleft size-full wp-image-59\" title=\"mad-cows\" src=\"https:\/\/i0.wp.com\/leiss.ca\/wp-content\/uploads\/2009\/12\/mad-cows.jpg?resize=100%2C150&#038;ssl=1\" alt=\"\" width=\"100\" height=\"150\" \/><\/a>Communicating the nature and consequences of environmental and health risks is one of the most problematic areas of public policy in western democracies. Given the perceived risks associated with the food we eat, chemicals in the environment, and modern technologies, consumers need clear and timely explanations of the nature of those risks &#8211; but rarely get them. Using a series of case studies, Douglas Powell and William Leiss outline the crucial role of risk management in dealing with public controversies and analyse risk communication practice and malpractice to provide a set of lessons for risk managers and communicators. The Second Edition is a republication of original edition plus three new chapters.<\/p>\n<p>Author: William Leiss \u00e2\u20ac\u00a8Publisher: McGill-Queen&#8217;s University Press (December 2004) \u00e2\u20ac\u00a8Buy this book from <a href=\"http:\/\/www.amazon.com\/Mad-Cows-Mothers-Milk-Communication\/dp\/0773528172\/sr=8-1\/qid=1158951785\/ref=pd_bbs_1\/102-4564874-4426540?ie=UTF8&amp;s=books\">Amazon<\/a> or <a href=\"http:\/\/www.chapters.indigo.ca\/books\/item\/books-978077352817\/0773528172\/Mad+Cows+And+Mothers+Milk+The+Perils+Of+Poor+Risk+Communicat?ref=Search+Books%3a+%27leiss+mad+cows%27\">Chapters<\/a>.<\/p>\n<p>Preface to the Second Edition<br \/>\nPart Three: New Perils for Risk Managers<\/p>\n<p>Chapter 10:<br \/>\nTwo Stinking Cows: The Mismanagement of BSE Risk in North America,<br \/>\nby William Leiss (pp. 229-61)<\/p>\n<p>Chapter 11:<br \/>\nA Night at the Climate Casino: Canada and the Kyoto Quagmire,<br \/>\nby Stephen Hill &amp; William Leiss (pp. 262-95)<\/p>\n<p>Chapter 12:<br \/>\nLife in the Fast Lane: An Introduction to Genomics Risks,<br \/>\nby Michael Tyshenko &amp; William Leiss (pp. 296-340)<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Communicating the nature and consequences of environmental and health risks is one of the most problematic areas of public policy in western democracies. Given the perceived risks associated with the food we eat, chemicals in the environment, and modern technologies, &hellip; <a href=\"https:\/\/leiss.ca\/?p=58\">Continue reading <span class=\"meta-nav\">&rarr;<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_feature_clip_id":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":false,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2},"jetpack_post_was_ever_published":false},"categories":[7],"tags":[5,10],"class_list":["post-58","post","type-post","status-publish","format-standard","hentry","category-books","tag-book","tag-risk"],"jetpack_publicize_connections":[],"jetpack_shortlink":"https:\/\/wp.me\/p1GwcM-W","jetpack_sharing_enabled":true,"jetpack_featured_media_url":"","_links":{"self":[{"href":"https:\/\/leiss.ca\/index.php?rest_route=\/wp\/v2\/posts\/58","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/leiss.ca\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/leiss.ca\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/leiss.ca\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/leiss.ca\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=58"}],"version-history":[{"count":4,"href":"https:\/\/leiss.ca\/index.php?rest_route=\/wp\/v2\/posts\/58\/revisions"}],"predecessor-version":[{"id":272,"href":"https:\/\/leiss.ca\/index.php?rest_route=\/wp\/v2\/posts\/58\/revisions\/272"}],"wp:attachment":[{"href":"https:\/\/leiss.ca\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=58"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/leiss.ca\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=58"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/leiss.ca\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=58"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}