In this book I demonstrate that case studies of risk controversies show that the instinctive response of managers to deny that risk controversy issues under discussion are significant and to insist that the parties presenting them have no business meddling in such matters are unreliable guides to effective risk management and that in all cases the opposite position is a far better guide. As risk management is inherently disputable, find public perceptions of risk should be seen as legitimate and treated as such and the public should always be involved in discussions about risk evaluations made by scientists and risk managers.
I chronicle the erratic course of risk management and communication in environmental management in Canada, recipe discussing the notable controversies that have arisen over pesticides and breast cancer, vinyl toys, genetically engineered food crops, cellular telephones, and antibiotic-resistant bacteria, among many others.